Hyperlinks using key word phrases should be used in the text as well. Have your keywords appear at least 3 times in your text and in 2 different hyperlinks Hyperlinks using key word phrases should be used in the text as well. Have your keywords appear at least 3 times in your text and in 2 different hyperlinks Typically, a gateway page does not contain meta tags and it contains very little textual content. It mainly contains a series of inks to your doorway pages and the other pages on your web site.So what exactly is a doorway page? A doorway page (often commonly called a bridge page or entry page but also referred to as a portal page, pointer page, jump page, gateway page, etc.) Is simply a page designed to rank well for a specific keyword search on a specific search engine. Achieving such a high ranking significantly increases the traffic a web site will generate thus justifying the work involved in the creation and optimizing of the doorway page. |