Typically, a gateway page does not contain meta tags and it contains very little textual content. It mainly contains a series of inks to your doorway pages and the other pages on your web site. Typically, a gateway page does not contain meta tags and it contains very little textual content. It mainly contains a series of inks to your doorway pages and the other pages on your web site. So what exactly is a doorway page? A doorway page (often commonly called a bridge page or entry page but also referred to as a portal page, pointer page, jump page, gateway page, etc.) Is simply a page designed to rank well for a specific keyword search on a specific search engine. Achieving such a high ranking significantly increases the traffic a web site will generate thus justifying the work involved in the creation and optimizing of the doorway page. By the way, this gap between the entry and the goal page is where the names "bridge pages" and "jump pages" come from. These pages either "bridge" or "jump" visitors across the gap. |
